Oivallus (‘a sudden insight’ in Finnish) project explores the future of education in a networked economy. It is conducted by the Confederation of Finnish Industries EK. The three-year undertaking builds on critical dialogue within multidisciplinary groups of thinkers, including OK Do. We are also responsible for the visual communication of Oivallus in collaboration with the creative agency Tsto as well as illustrator Rami Niemi and photographer Kaarle Hurtig. …(more)
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"For the OK Talk brunches, we asked the guests to bring over a breakfast ingredient each so that we can cook together with them in the morning and sleep more during the night."
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"By applying artistic perspectives to scientific processes and results, it is possible to make science more approachable – and perhaps more useful for the lay people."
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When asked why Armi Ratia decided to base Marimekko in Finland out of all places, she stated that she was "not amused by easiness".